Introduction: Blogging can be a powerful way to make money online, but how do you get started? If you’ve ever wondered about the steps involved in turning your passion into profit, today’s blog post will walk you through a proven process. We’ll also share a real-life success story of a hair care blog that generated a significant income and was eventually sold for over $44,000.
5 Steps to Start a Profitable Blog: Here’s a quick recap of the basic steps you need to follow to create a profitable blog:
- Pick a Topic of Interest: Choose a subject that you are passionate about.
- Create Your Blog: Follow the steps in Khalid Farhan’s YouTube channel on website building.
- Do SEO: Use the free SEO course from Passive Journal’s YouTube channel to optimize your blog.
- Produce Great Content: Keep writing and publishing content while waiting for your audience to grow.
- Monetize Your Blog: Once you have enough visitors, start monetizing your blog with ads and affiliate marketing.
That’s it! This five-step process is your foundation for starting a blog. But how does it work in real life?
Success Story: SalonWorthyHair.com Let’s take a closer look at the story of Salon Worthy Hair, a 3-year-old blog that focuses on hair care. This blog, which was launched in 2019, is now being sold on the open market. We chose this example because we have real data to share with you, offering insights into how the business model works.
According to Statista, the global hair care market is projected to reach $189.3 billion by 2025, driven by a growing awareness of hair health. Hair care, men’s hygiene, and male skincare are booming industries, making them hot topics for blogs. However, the early days of this blog’s journey were anything but smooth.
When Salon Worthy Hair was first launched, it didn’t attract much attention. In fact, the website initially had zero visitors, and the blog posts went unread. But that didn’t last forever.
SEO and Growth: The Turning Point Once the team behind Salon Worthy Hair began focusing on SEO, the blog slowly started gaining traction. By the end of 2021, the site was receiving consistent traffic. While they didn’t achieve millions of visitors each month, the results were still impressive.
Here’s a look at their monthly visitor stats:
- Oct ’22: 63,386 visitors
- Nov ’22: 67,126 visitors
- Dec ’22: 38,530 visitors
- Jan ’23: 27,685 visitors
- Feb ’23: 24,375 visitors
- Mar ’23: 42,358 visitors
- Apr ’23: 51,292 visitors
- May ’23: 36,736 visitors
- Jun ’23: 50,742 visitors
- Jul ’23: 41,903 visitors
- Aug ’23: 51,832 visitors
- Sep ’23: 38,579 visitors
As you can see, while their traffic didn’t hit astronomical numbers, the blog still attracted a solid audience. But what about the income?
Monetization: Turning Traffic Into Money Here’s a breakdown of the blog’s monthly income:
- Oct ’22: $2,896
- Nov ’22: $3,471
- Dec ’22: $1,819
- Jan ’23: $729
- Feb ’23: $760
- Mar ’23: $1,433
- Apr ’23: $2,232
- May ’23: $1,592
- Jun ’23: $2,181
- Jul ’23: $1,456
- Aug ’23: $1,837
- Sep ’23: $1,268
Despite receiving fewer than 100,000 monthly visitors, Salon Worthy Hair consistently earned over $1,000 per month. This is a testament to the profitability of blogging, even with moderate traffic.
The Big Payoff: Selling the Blog for $44,970 After four years of running the blog, the owners of Salon Worthy Hair decided to sell the website. They successfully listed it for $44,970 USD, which shows just how valuable a well-run blog can become over time.
This isn’t an isolated case. Many bloggers have followed similar steps and achieved impressive results, proving that blogging is far from dead.
Why Blogging is Still Relevant in 2024: Blogging remains a great way to generate income, especially for those who enjoy writing. Even with the rise of video content, people still appreciate written blogs (as you’re reading this one right now). So, if you’ve been considering starting a blog, now is a great time to plan for 2024.
Quote of the Day: “It is the courage to continue that counts.”
Call to Action: If this success story has inspired you, share the quote of the day on social media and tag us. We’d love to hear about your blogging journey and help you along the way.